MEET YOUR MARKETING PARTNER
We collaborate seamlessly with you to drive down acquisition costs, maximize ROAS, better customer experience, and increase user lifetime value.
Building Awareness and Interest
TOP OF FUNNEL
At LUMINA, we leverage Google Ads to create awareness and spark interest in your brand. Our TOF strategies focus on using Google Display Ads, Discovery campaigns, and non-branded Google Shopping campaigns to reach a broad audience. With engaging visuals, compelling product feeds, and keyword-focused targeting, we drive traffic to your website while excluding irrelevant clicks. This phase is about maximizing visibility, introducing your products to new audiences, and setting the stage for customer engagement by presenting your offerings at the right time and place.
Nurturing Engagement
MIDDLE OF FUNNEL
The MOF phase is where we nurture interest and build meaningful engagement through Google Ads. We utilize remarketing lists, smart Shopping campaigns, and performance-focused search ads to re-engage users who have shown intent by browsing your website or interacting with your products. By creating personalized ad experiences, showcasing customer reviews, offering exclusive discounts, and emphasizing benefits, we keep your brand top of mind. This phase bridges the gap between awareness and decision-making, encouraging users to explore your offerings further.
Driving Conversions
BOTTOM OF FUNNEL
The BOF phase focuses on converting high-intent audiences into paying customers. Through dynamic remarketing ads, Google Shopping campaigns optimized for conversions, and customized call-to-actions, we target users who are ready to purchase. Using tailored product feeds, abandoned cart retargeting, and personalized incentives such as discounts or free shipping, we create a seamless path to conversion. This stage is designed to maximize ROI by turning prospective buyers into loyal customers and driving measurable business growth.
GOOGLE SHOPPING
Google Shopping allows shoppers to search, compare, and shop products across different retailers. The ads contain information about the product such as size, price, the seller, and a product image.
At LUMINA our team of experts with their proven strategies successfully set up and manage Google Shopping campaigns guaranteeing high conversion rates and successful results
OUR CLIENTS
FAQ
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We will host Zoom calls for progress updates and day-to-day collaboration will occur in a shared online group with your team.
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At LUMINA, we place your satisfaction at the forefront, guaranteeing direct contact with marketing specialists ready to respond to your inquiries and issues.
We consciously opt to work with a select group of clients, focusing on quality and attention to detail rather than the number of clients served.
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We collaborate with a diverse range of brands spanning various industries. Our portfolio includes fashion, jewelry, cosmetics, makeup, electronics, food and beverage, grocery, medical services, renewable energy products and services, business services, veterinary, and many more. This wide spectrum allows us to apply our expertise across different sectors, tailoring our approach to meet the unique needs and challenges of each industry.
TESTIMONIALS
Been working with lumina for 2 years now. They developed my website and are also in charge of my digital marketing. The team is very professional, flexible, super fast and effective!
Candy Yaghi
Founder & Chef
Garen is super professional and very knowledgeable in the digital space. We have been working together for a while and find his team efficient and responsive! From web to SEO, they can do it all!
Marc James Cohen
Vilafortuny
We had an exceptional experience with Lumina, a super professional team of experts that helped us in all our Digital Marketing Activities with lots of creative thinking and strategic planning behind the ideas presented.
Paola Atallah
iVet Medical
Highly recommended for anyone looking to transform their business into online, empower their online marketing, or even develop a website or app.
Serge Jeghalian
The Glow Paradise
Their meticulous attention to detail and dedication have made them an invaluable partner to Juliette Rose, and I highly recommend LUMINA agency to anyone seeking to establish a strong online presence and achieve digital marketing success.
Karoun Assilian
Juliette Rose
LET US SCALE YOUR BRAND